11 Million Questions: Proving AI’s ROI in the Boardroom

After an $11 million AI bill, leaders discover the hardest part isn’t building models but proving they created value. Benefits are diffuse, delayed, and distributed across the business, making impact hard to connect to financial results.

This episode lays out a practical approach: measure outcomes the business already cares about, capture baselines, use control groups, and count the full costs (build, run, and risk). Follow these rules to move from belief to evidence and defend future AI investment.

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